fresh, modern website redesign for a virtual assistant
The Glow-up Day
Because the foundations were already in place, Rachel booked The Glow-Up Day. During the day I refined the structure, layout, and visual hierarchy of the site to:
Guide visitors through the site
Replace flat sections with layered, purposeful design
Use white space intentionally to create a calm, high-end feel
Highlight Circuit Assist’s specialist expertise and services clearly
The Results
Since launching the redesigned website, Rachel has:
Received a steady stream of new enquiries
Had consistent compliments on the look and feel of the site
Gained a website she feels proud to share and send potential clients to
The brief
Circuit Assist is a fast-growing specialist medical Virtual Assistant agency. When founder Rachel Circuit first got in touch, she knew her website wasn’t reflecting the quality, care, and expertise behind her services.
In her words, it felt “bland and meh”, with white space that felt empty rather than intentional - and a design that didn’t yet communicate the calm, expert, compassionate support her clients experience.
The goals for the project were to:
Elevate the look and feel of the existing website
Create a calm, credible, and professional first impression
Clearly explain the unique value of working with a medical VA
Bring more structure, clarity, and visual interest to the site
Keep everything easy to manage within Squarespace
I can’t recommend Rachel enough for her skills, knowledge, and abilities.
I wasn’t really sure what I wanted other than layers, intentional white space, and for it to breath. And just look at what she did with such minimal information. A thing of beauty. I can’t stop scrolling around and looking at it!
RACHEL CIRCUIT, FOUNDER OF CIRCUIT ASSIST